Dodo IS

What is Dodo IS? It’s a management system at Dodo Pizza and the key to our success. We believe that new technologies can make any company much more efficient, even ones that work on traditional markets. That’s why our pizza business is founded on a cloud-based information system that manages almost everything at Dodo.

It combines tablets in the kitchen, office computers, customers’ and deliverymen’s smartphones into one network through the Internet, which enables the business processes to be monitored and managed in real time.

If you can’t measure something, you can’t manage it. That’s our motto at Dodo Pizza and the reason why we try to build a system that can measure almost everything.

For example, when you place an order, the operator puts it in the system using an iPad. If you decide to order online it immediately appears on the tablet in Dodo’s kitchen.

The pizza maker checks in on the iPad when he starts to make it and checks out when he finishes. You can track the status of your pizza on the website and even see how it’s made via webcam.

Thanks to Dodo IS we can count the monthly or even daily productivity of any single pizza maker at any Dodo Pizza location. And the system makes it possible to compare it with the average level (and make management decisions if necessary).

This is only one example of the advantages of our new way of doing pizza business. We have already invested over $1 million into Dodo IS and plan to invest 2 more million in the next 2 years. So Dodo IS is still a work in progress and we have a lot of ideas how to boost our efficiency with its help.

Outsiders usually say that IT in fast food is of minor significance or they point out that there are plenty of out-of-the-box solutions, so there is no need to waste time and create your own system.

We believe that in order to make a real difference in business IT solutions should:

  1. be deeply focused on one business instead of being all-purpose solutions;
  2. integrate into the production model and management system, sometimes even changing them instead of being just an add-on;
  3. operate online in the cloud in the form of a web-application to be easy to install and update and to provide management with real-time information.

These three key features make Dodo IS different from all IT solutions by our competitors.

We are going to tell a lot on this blog about how we develop it and how it changes our business, so if you don’t want to miss a thing, subscribe to our weekly newsletter or like us on Facebook to see how it’ll will help us to win the market over Domino’s and Papa John’s in Oxford, Mississipi.

Comments (6)

  1. Hi, I really like your approach and would like to know if you have plans to expand to the Netherlands. Not only would I like to taste your pizza ;-) but I am interested at the business opportunities as well.

    Best regards,

    Luuk Post

  2. To Fedor,

    I very much like your business model. It reminds me of California based In-N-Out Burger … simple menu, high quality fresh food, competitive pricing and great service! Offering delivery for Dodo’s … is it a necessity in order to compete with the “big boys” Domino’s and Papa John’s? Also, does offering delivery drain your profits? I, too, might be interested in a franchise if you offer them someday.

    Best regards,
    Martinez, CA (Home of the Martini cocktail)

  3. Dear Mr Ovchinnikov

    I’m contacting you on the Name of Aceitunas Cazorla one of the largest producer of olives in Spain. with 5 factories and more than 100.000.000 euros turnover working only with olives, at the moment we produce private label for big retailers as Magnit, Auchan, Metro…, but in the food service area we would like to find reliable companies to cooperate with.

    In the following link you have a quick video introduction of our company.

    On the other hand I’m planning to be in Moscow the next month so maybe we have the possibility to organize a meeting with some of your purchasing and production team that might be interested on our range of products, possible specificc solutions for your business and specially our prices, the policy of the company is to get direct contact with the final client.

    In our web site you can have a look of the product list for horeca, retail…. ; but the main issue is that we have the posibility of preparing specific product designed to decrease your production cost.

    Thank you in advance


  4. Dear Francisco, thanks for getting in touch. Our purchasing department will contact you directly. Best regards!

  5. Privet Fedor and US based team! 

    I’m interested in bringing Dodo franchise to Canadian market. I’m an entrepreneur in real estate business from Toronto, Ontario — largest Canadian city. My vision is to go national with your franchise and enter US markets as well.
    Thank You Kindly,
    Look forward to hearing from you.

    Roman Monaenkov

  6. Dear Fedor Ovchinnikov
    I m contacting you from Athens Greece.
    I would like (I ‘ve already asked Alena Tikhova in her facebook accoun, if its is possible to send me some information about the food cost and maybe an P&L about DODO PIZZA franchise.