How to reinvent franchising with tech and transparency

The story of Dodo Pizza — a digital-first pizza delivery franchise
Sales

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Total sales
3

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PIZZA SHOPS
3

 

Blog
162 stories
The Show Must Begin

22 May 2015

The Show Must Begin

Everybody wants to make a fortune, but very few honestly tell how they did it and probably no one has made an attempt to build a multimillion dollar company before and describe the progress publicly in real time. That’s what I am going to do here: I will try to build a big successful company in the US while posting online about every step I make. You will learn everything: my profits and losses, my strategy and tactics, my failures and successes.

At this point you may have three questions. Who am I? What am I going to build that...

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How I got $1 million, and even more

27 May 2015

How I got $1 million, and even more

All people want to be lucky, but very few realize that true luck is the lack of any luck. My story is the best proof. I had bad luck of growing up in a country such as Russia — so hostile to entrepreneurship that only 2.6% of people living there wanted to open a business. It was the worst rate across 70 countries. Moreover, I didn’t live in a large and rich city, such as Moscow or Saint Petersburg. My hometown was Syktyvkar, a gloomy and distant northern settlement, located at the same latitude in Russia as Anchorage, Alaska in the US.

There...

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Our stupid move: why we decided to come to the US

05 June 2015

Our stupid move: why we decided to come to the US

Would you climb to the top of a banana tree for a treat if you have a table full of delicious fruits already washed, cut and served for you on nice plates? I don’t know your answer, but I know that at Dodo Pizza we would first climb to the top. In fact, we are already doing it right now

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The Manifesto: How to Do What Can’t Be Done

25 June 2015

The Manifesto: How to Do What Can’t Be Done

Wanna know a simple but powerful secret of self-motivation? Here it is: To discover an inexhaustible source of energy, you simply come up with a bold idea, set an ambitious goal and find someone who’ll state that it’s impossible to reach (this won’t be difficult). I’ve been using this technique since I started my first blog and launched my first business, and it has always worked like a charm. When someone says I’ll fail, it drives me crazy and urges me to work even harder to achieve my goals.

It helped me open the first Dodo Pizza and make it...

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How We Have Gone Bananas

25 August 2015

How We Have Gone Bananas

An entrepreneur told us recently that we’ve gone bananas. When he learned about our plan we’d already put in motion in Oxford, he thought that it was pure insanity. He was sure that we’d never make ends meet and that Dodo Pizza would be out of business in the US in a few months. Well, maybe he’s right. :) Our plan looks as crazy as it does ambitious and promising.

This year we started studying the pizza market in Oxford, Mississippi, where we decided to open our first pizzeria in the US. We had to find an...

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