70 stories
Covid-19 survival guide for restaurants: 18 tactics to see it through

08 April 2020

Covid-19 survival guide for restaurants: 18 tactics to see it through

Some people say this corona crisis is awesome. At last, you can officially work from home. You can improve your cooking, spend time with your kids, finish that online course in French literature... Don't trust people saying that. They are lying.This corona crisis sucks. People will die, lose their jobs, go bankrupt... And even if they don't, they can't go about their lives as usual.

So it sucks for anyone, but for everyone in the food service business, it sucks big time.

What can we do?

I reached out to my network of restaurateurs and QSR professionals asking...

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How to survive this crisis

31 March 2020

How to survive this crisis

As Dodo Pizza CEO, I've decided to lower my own salary to the lowest legally allowed figure. Why am I taking such a drastic measure?This past weekend our chain's sales in Russia—that's close to 90% of our business right now—have fallen by more than 30%. The quarantine enactment and the prohibition of restaurant work have taken their toll. Delivery revenue increase couldn't make up for the dent in our sales made by our closed restaurants. Obviously, our revenue will continue to decline in the near future.

Of course, we're not even thinking about giving up. We've already made...

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Quick and adventurous: How we’re creating a pizza brand for China

17 March 2020

Quick and adventurous: How we’re creating a pizza brand for China

Dodo Pizza in Hangzhou has been closed for almost one month due to the quarantine measures in China. On February 23rd we reopened for delivery and so-called non-contact takeaway. The team has been using this time to focus on strategic rather than operational tasks.We’ve been conceptualizing our menu, digging deep into analytics and financials, thinking through our promotional campaign for launching our second store and so on.

Growing Dodo Pizza in China is not only about establishing an efficient business model and finding the right product/market fit, it’s also about building a brand and forging a strong...

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How technology is changing the fast food industry

04 March 2020

How technology is changing the fast food industry

...humongous? This is the word we probably need here. The impact of new technology on the fast food and restaurant industries has been hu-mon-gous! The internet and mobile phones have completely reshaped how we order, make and consume food.Instead of thumbing paper menus in restaurants, customers use their phones to order for delivery. Instead of soliciting advice from their friends, people study reviews left by total strangers online.

It’s easy to get overwhelmed with all these changes. Software is eating the world, so what’s going to be left of the restaurant and fast...

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Dodo in 2019: 141 new units, $314m in system sales, 46% growth

21 January 2020

Dodo in 2019: 141 new units, $314m in system sales, 46% growth

In 2019, Dodo Pizza launched 141 new pizzerias and closed 5, capping off the year with 576 units in 13 countries. Outlets outside of Russia generated 11.4% of total revenue, up from 9.5% a year before. Our annual system sales exceeded 20.2 billion rubles—around $314m. In US dollars, that’s a 46% year-over-year growth in sales. Building at such a pace, Dodo remains one of the fastest-growing QSR brands in the world.

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