Blog - Page 16 of 36 - Dodo Pizza Story

28 September 2018

First national Pizza Day turned out to be a stress test

Some national holidays skyrocket pizza sales, but how can you outperform even the biggest of them? By holding your own celebrations.

Last Sunday, the Dodo Pizza website attracted 160,000 visitors—more than twice as much as it did on February 23 and March 8 this year (both dates are huge holidays in Russia).

On September 23, there wasn’t any nationally recognized celebration in the country, though. Or maybe there was: Dodo Pizza held its first national Pizza Day, selling Pepperoni pizzas for just 100 rubles (less than $1.50) in dozens of locations....

21 September 2018

This Sunday, September 23, we’re carrying out the biggest event in our history—National Pizza Day. At most of our stores in more than 150 cities in Russia, we’ll be selling pizzas for just 100 rubles a pie (about $1.50).

On this day, most of our partners, managers, marketers, analysts, and other typical office inhabitants will be helping our teams in the pizza shops—taking orders or making and delivering pizzas. I’ll be lending a hand in our first corporate pizzeria in downtown Moscow from 11am to 2pm. Stop by at Novoslobodkaya 46 and I’ll personally make a pizza for you!

21 September 2018

September 18, 2018 will be remembered as a historic day for our big team. Dodo Pizza launched its first unit in Minsk, Belarus 🇧🇾. Congratulations to our partner Vadim Tkachuk and the entire Belarus team! Thank you for your trust. We’ll do everything possible to win favor with our customers in Belarus. Awesome pizza, openness, and rock-n-roll 🤟 Now Dodo Pizza unites 11 countries and 377 pizza shops.

20 September 2018

Wow! Dodo Pizza Brighton has made it to the “50 Awesome Pizza Places in the UK” list. Our pizza there is super delish indeed.

“Don’t worry, Dodo Pizza doesn’t try and imagine a world without pizza. Quite the opposite, they have a pizza for every taste and occasion. What’s most impressive is the live kitchen webcam that runs 24-hours a day, so you can watch them make you pizza in real time along with live updates. Welcome to the future! Their best slice? The Meats – Bacon, red onion, pepperoni, marinara sauce, mozzarella and chicken.”

20 September 2018

Dodo Pizza is growing. It’s growing so rapidly that sometimes we can hardly believe it. Our company is already the number one chain in Russia, and our chain also works in China, the US, the UK, Romania, Lithuania, and Estonia. Pretty soon, we’ll be open for business in Belarus. And next in line: Poland.

Before launching in Poland, we need to gather as much data about this new market as possible. Its food culture, job market, real estate, marketing trends, construction, law, taxes—everything related to QSR operations might be valuable.

Now we realize that we need to find a food expert. Maybe it will be a restaurateur, chef, or prospective franchisee. Someone from the industry, living in Poland, who (in the best case) can also speak Polish and Russian.

Someone who will be able to help us at this important stage—studying the market. We want to learn about everything—from taste preferences in Poland to supply chain data.

If you know someone who fits this description or if you are ready to share this knowledge yourself, please reach out to Vladimir Goretsky at v.goretskiy@dodopizza.com. His team will be opening our shops in Poland.

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First national Pizza Day turned out to be a stress test