How to reinvent franchising with tech and transparency

Quick summary:

• Dodo Pizza is developing Dodo IS, its own IT system for managing a pizza delivery chain
• This cutting-edge ERP solution gives our franchise a competitive advantage in the market by enabling deep integration of our IT with our management system
• Dodo IS works as an online web application, which makes it accessible from any browser and provides management with real-time data
• In this text, we give 9 examples of how Dodo IS makes a difference for our customers, partners, and managers

Our first attempt to introduce sprint reviews at Dodo Pizza failed spectacularly. You would think, perhaps, that a pizza chain doesn’t need Scrum practices at all. However, strange as it may seem, one of the key advantages of Dodo Pizza is its own IT system that controls all the working processes of 430+ pizzerias in 11 countries.

More than 60 programmers and analysts work on our system now, and we’re planning to increase that number to more than 200. Like any fast-growing start-up, we are aiming for maximum efficiency, so we use Agile frameworks a lot, including Scrum, LeSS,...

Our international competitors have long been baking half-and-half pizza, combining two recipes in one product. But in my humble opinion, how they do it is pretty awful. Their interfaces are cumbersome and too complicated, so kitchens make a lot of mistakes.

This year, we set a daring goal for ourselves—we are going to reinvent half-and-half pizza. And if we take up a job, we want to do it in the best possible way.

In December, we’re going to launch a system for ordering half-and-half pizza in all our pizzerias in Russia. We’ve been testing it...

If you are our customer, we want you to trash us. Was your pizza a disaster? Say it. Waited for eternity? Say it. Did we mess up your order? Say it. You think we’re idiots? Please, say that too.

Negative feedback is pure gold for our business. It allows our team to learn from mistakes and grow. And as with any precious resource, this gold is hard to come by—harder than many people think.

Most customers don’t like giving negative feedback. Because it’s not fun. They don’t want to look like jerks—they just keep...